You are not alone, however the solution to your woes is all around you. Digital marketing is growing at a rapid rate, as companies struggle for customer attention online every second of the day.
South Africans are choosing Digital Marketing jobs that can be done from anywhere in the world, with little or no experience required.
No Experience? No worries, the main attributes you need to fulfil a digital marketing role can be taught to you. Many companies now provide on the job, paid training as you learn the ropes. They are basically investing in you as a person, in the hope that you can increase the profits of the company by promoting goods and services, using tools and skills you are taught.
Digital marketing works like a mechanical clock, which only tells time properly when each cog inside the clock performs its duty in sync with the other cogs. No matter, whether you are a Paid Ads Manager, Content Specialist or a Social Media Manager, (the positions highlighted in this article) every member of the team has their role to play, to make sure traffic and customers for the businesses being represented, increases. Compare these top 3 digital marketing positions here, that do not require prior experience.
You are not alone, however the solution to your woes is all around you. Digital marketing is growing at a rapid rate, as companies struggle for customer attention online every second of the day.
South Africans are choosing Digital Marketing jobs that can be done from anywhere in the world, with little or no experience required.
No Experience? No worries, the main attributes you need to fulfil a digital marketing role can be taught to you. Many companies now provide on the job, paid training as you learn the ropes. They are basically investing in you as a person, in the hope that you can increase the profits of the company by promoting goods and services, using tools and skills you are taught.
Digital marketing works like a mechanical clock, which only tells time properly when each cog inside the clock performs its duty in sync with the other cogs. No matter, whether you are a Paid Ads Manager, Content Specialist or a Social Media Manager, (the positions highlighted in this article) every member of the team has their role to play, to make sure traffic and customers for the businesses being represented, increases. Compare these top 3 digital marketing positions here, that do not require prior experience.
Paid marketing managers often manage three types of ad campaigns because they are trained professionals in search engine marketing and digital advertising. Many South Africans have chosen to retrain for this position as it pays well and is a step towards running their own business.
Digital marketing companies in countries like the US, the UK, Canada and Australia or all hiring and training people to fulfil this role. However, you may have to learn the ropes in other departments of digital marketing before you tackle this higher position.
Three ad campaigns typically ran by Paid Marketing Managers:
Search:
• These are the advertisements that show up after you enter a search phrase in search engines like Google.
Social:
• These are the advertisements that show up on social media sites like Facebook and Instagram.
Display:
• Also known as retargeting, these are banner adverts that show up on websites, that are frequently based on people’s search history.
As a Paid marketing manager, you frequently work with enormous budgets, sometimes reaching millions of dollars annually, depending on the business’s “ad spend.” Part of the job requires you to work with your team of designers and content specialists to create advertisements that are married with images and copy. Paid marketing managers also analyse ad performance and make adjustments to make their digital marketing business as a whole, more effective and profitable.
Salary: $60,000 plus benefit package. (Glassdoor)
Roles for content marketing specialists are typically entry-level, this means that no experience is required, and you can be trained to perform the duties and tasks that are required everyday. Your job means creating material like blog posts, landing pages, and in some cases multimedia content like videos and infographics. Writing, editing, and copywriting skills are essential for content marketers. Content marketing may be a wonderful role for you, if you have experience in writing and an organised, analytical mind.
The content that a person delivers in this role is directly connected to the product or service being promoted in most cases. Let’s say the media marketing team gets a request to promote the newest electric car in America. Then the content specialist may be given a task to write an article about the best electric cars in America. This article is then published via WordPress to social media platforms like Facebook and Instagram, as well as search engines like Google that display advertising.
Salary: Circa $50,000 at entry level (Glassdoor)
Ever wanted to work abroad and earn a competitive western pay packet? Well all of the roles required in a digital marketing company can be performed remotely. Giving you a fair salary, work-life balance and flexibility. Social Media Managers are no different, as long as you have an internet connection and a willingness to learn, you can land this very position.
Social media managers do much more than just monitor Google and Facebook. In this position, you develop a plan for expanding and interacting with a social media audience, typically across a number of social media platforms. You work closely with designers, content producers, and ad managers to distribute and promote content that brings in new users and encourages consumers to trust and become loyal to the brand. This is a dynamic position and with right training can be a stepping stone to a more lucrative Paid Marketing role.
Salary: Around $50,000 at entry level (Glassdoor)
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